T-Roy

T-Roy

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BEYONCE: Blue Ivy's Mine

Beyonce has officially locked down the trademark to her daughter’s name -- Blue Ivy Carter.

TeeRoy's 2 Cents:

  • Blue Ivy is more famous at eight years old than most folks will ever be. 
  • Back in 2013,Jay-Z toldVanity Fair it was important to lock down these kind of trademarks so other people couldn’t profit on their kid’s name. 
  • If you come for the Queen, you better not miss.

There was a dispute over the intellectual property rights tied to the 8-year-old’s name when a Massachussetts wedding planner laid claim to the name. Ultimately, the Trademark Trial and Appeal Board sided with Queen Bey over the relatively unknown proprietor of Blue Ivy Events, which was founded before Blue Ivy was born. OwnerVeronica Moralesworried about a “risk of confusion between the two.” 

The board didn’t think there was a big risk of folks confusing an event planning business for Beyonce’s kid. (LawAndCrime)


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