Papa Keith

Papa Keith

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The Heat/Sixers Game Benefitted Kids In Philly

The Miami HEAT and Philadelphia 76ers game in Philly was a special VIP experience for children who have been negatively impacted by unjust probation.

A collaborative effort between the REFORM Alliance and the Sixers kicked off with REFORM Alliance co-founders Michael Rubin and Meek Mill, Philadelphia 76ers managing partner Josh Harris, Lil Baby as well as Charli and Dixie D’Amelio, Marc and Heidi D’Amelio, REFORM CEO Robert Rooks and former 76er World B. Free surprising the kids with custom uniforms and a game on the Philadelphia 76ers court.

The children sat alongside the stars for a private dinner, a Q&A with 76ers head coach Doc Rivers and player warmups from the court. The kids received a holiday pack of 76ers gear from Fanatics, and watched the game from the courtside and a private VIP suite.

REFORM started this holiday tradition in 2019, providing children who have been negatively impacted by the criminal justice system with a one-of-a-kind holiday experience, including a shopping spree at the NBA Store in NYC with Rubin, Meek, and Wu Tsai, followed by a trip to watch a Patriots home game and meet with Patriots owner and REFORM co-founder Robert Kraft.


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