Quality Control Music sold to Scooter Braun's HYBE America in a $300 million dollar deal. The label was co-founded by "Coach K", Kevin Lee COO and CEO Pierre Thomas, "P".
HYBE America and QC released a joint statement announcing the acquisition. The deal is expected to expand the labels brand. QC Label also own Quality Sports and Quality Films, under the HYBE deal, will continue to be affiliated with universal Music Group and Motown.
Quality Control is the home to many charting super-star rappers like Lil Baby, Migos, City Girls, Lil Yachty, Bankroll Freddie and more.
“I am so proud and honored to have Coach and P join Bang and I as our partners,” Braun said. “QC is one of the most significant independent labels in the world, working with incredible artists who are, and remain to be, the voices of culture- reported by Hiphopdx.com
Bruan and P have expressed the joint passion of putting the artist first. P has also stressed to supporters the significance of the deal and telling followers to " stop thinking people are selling out. Instead see people are selling in and see that you are building something to create more- for everybody.