Swizz Beatz has stepped in and is standing u for his friend Kanye West. Swizz called for a boycott of Adidas this week supporting his fellow producer friend. Swizz Beatz took to instagram to express his thoughts on the situation.
Swizz wrote: “I usually mind my business but this is DEAD WRONG! If we let them do this to @kanyewest it will happen to us also! This man created this groundbreaking innovation and it should be respected as a creative !
“YE is only asking for his work to be respected and not stolen that’s not crazy to me !! We not buying these !!!!!!!!!!!! @adidas you’re supposed to be original do the correct thing please !!!”
The caption was under, a photo of a pair of black and orange bootleg Yeezys with a red "X" through the middle.
Kanye West has not been happy with Adidas since about August. Calling the company out on communication break downs and approving business that he has not said "yes" too.
As reported by HipHop DX : Kanye declared CEO Kasper Rorster "dead at 60" with one of his New York Times mockups. On September 3, he wrote comments on the company's Senior Vice President/General Manager Daniel Cherry: “Hi my name is DC I was hired by the recently deceased Kasper without YE’s knowledge to run the most culturally influential brand in the world,” he captioned the post. “I got ideas Starting with this hat They gave me the job over Mark Minor because they love my hat idea Damn I miss Kasper.”
The following day, Ye was punished by Instagram for making negative comments about several members of the adidas board alongside their headshots. After they were removed, he re-posted their photos with sarcastic captions such as “good vibes” and “sure is positive.”
Under a photo of Managing Director and Vice Chairman of Investment Banking at Chase Bank Jing Ulrich, Ye wrote: “God bless everyone Instagram please don’t take down this post I’m simply and kindly bringing light to the fact that Jing Ulrich is on the board of adidas and JP Morgan Chase : ) There’s nooooo reason this post should get flagged.”
With receipts being pull, Kanye is not letting up no time soon. I'm sure with the pressure being applied for all to do the right thing a resolution will be announced. Hopefully sooner than later.
photo: Getty Images