The NBA playoffs are about to wrap up, and the ratings are at a 40-year low.
NBA commissioner Adam Silver said that social justice messages won't be prominently displayed when the 2020-21 season begins.
Silver says the league will depend upon its teams and players to deliver those ongoing messages outside of the playing arena.
"I would say, in terms of the messages you see on the court and our jerseys, this was an extraordinary moment in time when we began these discussions with the players and what we all lived through this summer," Silver told ESPN's Rachel Nichols before Game 4 of the NBA Finals. "My sense is there'll be somewhat a return to normalcy — that those messages will largely be left to be delivered off the floor."
The NBA ratings have plummeted during the league's restart and subsequent playoffs. Silver did not say it was a reason to pull the social justice messages, but did say the league would still back those messages.
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