Target Putting $2 billion Into Black-Owned Businesses


Target will hire more Black-owned companies, and launch a program to support minority entrepreneurs and add products from more 500 Black-owned brands to its shelves.

“We have a rich history of working with diverse businesses, but there’s more we can do to spark change across the retail industry, support the Black community and ensure Black guests feel welcomed and represented when they shop at Target,” chief growth officer Christina Hennington said.

Companies have spoken out about diversity and inclusion as consumers pay attention and some direct their dollars toward businesses that align with their values. Over the past year, Nike, Walmart and Ulta Beauty have rolled out pledges, devoting more shelf space to Black-owned products, evaluating how they hire and promote employees, and featuring more Black people in their ads and reducing the number of police or security in stores.

The company and its foundation are also giving $10 million to nonprofit organizations focused on addressing barriers for Black communities.

Photos by Getty Images


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